James Dickey [Choose a good topic for me if you can] Research Paper

James Dickey [Choose a good topic for me if you can] - Research Paper Example Dickey, in his early poems, described confrontations particularly in nature and war not as away of telling people his heroic past, but as an ingenious way for discouraging acts of aggression, mortality, and redefining good moral values. Instead of adopting formalism, Dickey favored a narrative approach typified with charged emotions drawn from his past experiences (Clabough 3-6). This paper aims to explore James Dickey. Specifically, the paper aims to explore his biography and how Dickey used things that happened in his own life in the stories, books, or poems that he wrote. This paper will explore a number of novels and even poems to make the points clear. Mini-Biography Early years James Dickey was born on 2nd of February 1923 to Maibelle Swift and Eugene Dickey in Buckhead, Atlanta (Thesing and Wrede 1). He went to North Fulton High School and joined Clemson Agricultural College in 1942. He only spent one semester at Clemson Agricultural College before joining the US army. While i n the army, he participated in the WWII and Korean War. The break in between the wars enabled him to enroll at Vanderbilt University to pursue courses in philosophy and English. These qualifications landed him a new job as a lecturer at the University of Florida. Career Apart from serving in disciplined forces, Dickey lectured at Rice University in Texas and at the University of Florida. He also worked for McCann-Erickson, an advertising company as a copywriter. This introduced him to written art and it never took long before publishing his first book in 1960. More books on poetry were produced in the following years. His recognition as a great poet earned him another job as a Professor of English at the University of South Carolina around 1970. Personal Life James Dickey married Maxine Syerson in 1948 and together they had two sons, Christopher and Kevin, before his wife passed on in 1976. A few years later, he married another wife by the name Deborah Dodson and together they had a daughter, Bronwen. Just like the father, Christopher and Bronwen are novelists and Kevin is a practicing radiologist. Before he died in 1997, Dickey was working as poet-in-residence at the University of South Carolina. He succumbed to problems associated with alcoholism, jaundice and fibrosis of the lungs. Explaining the Thesis Dickey had an exceptional vision and in most cases he drew a lot from his life experience. In fact, most scholars who have reviewed his work were tempted to classify him as a confessional poet (Hill, para. 7-8). Every piece of work he published was motivated by a life experience. Dickey wrote about personal experiences, particular places, situations and memories. The distinctive poem of Dickey is one of reflection on experience or memory. Since, Dickey came from the South at a time when slave trade had not been abolished; his poems like "Slave Quarters" were developed around memories relating to places he visited. In "Slave Quarters," the intention of Dickey was to deal with undisclosed moral issues-the guilt over slavery characterized by sexual abuse and killings. A similar style is captured in his poem, "The Firebombing." In "The Firebombing poem,† Dickey genuinely raised issues of consciousness, empathy, regret and lack of good will.

Symposium, by Plato Essay Example | Topics and Well Written Essays - 750 words

Symposium, by Plato - Essay Example In fact, write-ups on this subject are among the iconic literature ever written. The concept of Eros emanates from a Greek word locus classicus and the agape love has been enjoined by the human understanding of love. This has become the source of much creative literature on this subject the world over, especially in the western countries. In fact, for the westerners have got two conceptions on this subject. An example is that they there are those who believe in the combination of Eros and agape love, whereas, the rest are staunch Christians who strongly believe in Jesus teachings (Cooksey, 144). The former school of thought though criticized on the ground that it is self-centered and weird in some manner. This notwithstanding, many people across the globe have embraced it because of the urge to explore more on this exciting topic. This subject requires much discretion in its presentations hence is has been associated with the discipline of philosophy. It is because of its nature that only poets have managed to explore it. However, in as much as love is subject to philosophical analysis, it differs from the latter. The view of Eros love has its genesis in the past traditional setting. It is easy to fathom and appreciate the credibility of the premises of this view on love from this angle of view. Indeed love is a feeling of power, authority and security. In addition, Eros love is a controversy because when a person possesses love, there is no contemplation of hate yet there can not be hate if love never existed (Cooksey, 144).. There can be no good thing without the involvement of love. In erotic view, reason directs the desires of the body In that without reason man becomes irrational. In this case, the soul is not involved in directing the actions of the body though self constitutes of the body, soul and mind. However in the Christian view has it that the body should be controlled by the mind and soul too. Inn addition love is something that gives people satis faction. For instance person would ordinarily love another and feel shameful and uneasy about it. Moreover, people prefer the whole world to know about their sense of love. Indeed this is the cause as to why several men and women indulge in weddings .this brings to them the reassurance of love from their partners otherwise their love shall remain not rekindled. Love has for a long time transformed people for the better. It is true that it is love alone which makes people abandon vices and embrace virtues and moral values of the society. For instance, a wife or husband are restrained from committing promiscuity by love between themselves.However, it is ironical that it is the same love that reconciles husband and wife again, In case either of the two partners falls victim of adultery. 2 Love compels a person to make sacrifices which even blood relative will at no time make. It builds the character of a person. For instance when a person is in a relationship, there is a dramatic chang e of manners and lifestyle. It is love which makes the other partner to have restraint in order to avoid hurting the other person by his or her unpleasant lifestyle or character. It is quite interesting that even justice springs forth from love (Cooksey, 144). This is absolute truth because it is lack of love that culminates in the commission of rime and other evils. For instance if a person has love, it will be difficult for the person to give or accept a bribe as

Aims And Objectives Essay Example for Free

Aims And Objectives Essay 1. To provide a Norway themed dining experience to customers during the operation with good quality of food and beverage, service and dining atmosphere (theme creation and restaurant environment). *good quality of food and beverage refers to the appearance, temperature, tastes and portion size of food and beverage **good quality of service refers to the attentiveness, upselling skills, grooming, politeness and serving skills ***good dining atmosphere refers the decoration, entertainment, restaurant music, table setup and the staff uniform Operational Objective 1.1 To achieve an average score of 4 in overall rating of food and beverage 1. 2 To achieve an average score of 3.5 in rating of each course and beverage item 1.3 To achieve an average score of 4 in restaurant environment 1.4 Over 75% of guests recognize the theme of restaurant are traditional Norwegian Life Educational Aims 1. Integrate and apply theories and management skills in previous semester.

Project Report on Himalaya Products

Project Report on Himalaya Products INDUSTRY SNAPSHOT The global medical industry is one of the worlds fastest growing industries, absorbing over 10% of gross domestic product of most developed nations. It constitutes of broad services offered by various hospitals, physicians, nursing homes, diagnostic laboratories, pharmacies and ably supported by drugs, pharmaceuticals, chemicals, medical equipment, manufacturers and suppliers. The medical and health care industry provides enormous employment opportunities to choose from. Apart from using the services of medical professionals, this industry also utilizes the expert services of public policy workers, medical writers, clinical research lab workers, IT professionals, sales/marketing professionals and health insurance providers. SIZE OF THE INDUSTRY The United States of America has one of the largest medical and healthcare industries in the world, followed by Switzerland and Germany. The USAs medical industry comprises of more than 750,000 physicians and 5,200 hospitals. USA witnesses approximately 3.8 million inpatient visits and 20 million outpatients visit on a daily basis. Furthermore, the United States of America has the largest workforce i.e. one in every 11 US residents employed in the health care business. The Global prescription drug market was $550 billion in the year 2006. Also, the total health care expenditures across the world were $4.5 trillion last year. Of which, US solely account for $ 2.2 trillion, $ 2 trillion in OECD countries and remaining $ 0.3 in other countries of the world. MAJOR SEGMENTS OF THE INDUSTRY The global medical industry is highly fragmented, comprising of various ancillary sectors namely medical equipment and supplies, pharmaceutical, healthcare services, biotechnology, and alternative medicines sectors. Medical Equipment and Supplies: It consists of various establishments or units engaged in designing, manufacturing, selling and distributing of surgical and medical instruments, ophthalmic, lab apparatus, electro medical, dental, irradiation, surgical appliances and supplies. Pharmaceutical Industry It consists of several establishments involved in developing, researching, marketing and distributing drugs or medicines. Globally, the market share of pharmaceutical industry is US $340 billion. The global pharmaceutical sales account for US$ 602 billion, with an annual growth rate of 7%. Healthcare Services Industry It includes various establishments dealing in different type of services like testing, outsourcing, compliance, chemical analysis, transcription, quality assurance, validation, and other types of services. The global market share of biotechnology services industry is worth US $ 50 billion, which is soon expected to witness a hike in coming years. Presently, pharmaceutical testing service industry values to US $ 5.9 billion, which is predicted to reach US $ 9.5 billion by the end of 2009. Microbiological testing service industry accounts for US $ 2.4 billion. Globally, the medical outsourcing services industry accounts for approximately US $ 200 billion. Biotechnology Industry It is one of the most research-intensive segments of the global healthcare industry. Biotechnology industry is composed of many establishments, which are engaged in making wide variety of biotech products. Biotechnology is primarily being used by the pharmaceutical industry but there are other industries like agriculture, mining, waste treatment industries as well, which are making continuous use of biotechnology. Biotechnology companies focus on developing methods or products used for preventing, diagnosing and treating dozens of life threatening and chronic diseases. The biotechnology industry has mushroomed since its inception and at present it is equivalent to US $ 50.7 billion. China, USA, India, Australia, and France are the market leaders of biotech products in the world. Alternative Medication Industry It consists of various groups involved in the promotion of different forms of alternative medications and therapies like ayurveda, homeopathy, aromatherapy, massage therapy etc. The total market size of alternative medicine is valued at US $2.7 billion while global market for traditional therapies accounts for US $60 billion. Dietary Supplements Industry As per the Office of Dietary Supplements, consumers in the USA spent $20.3 billion on dietary supplements in 2004. This comprises of vitamins, minerals, herbs, botanicals, amino acids, whole foods, nutraceuticals, etc, the USFDA regulates dietary supplements differently than the conventional foods and drug products. Regulated by the Dietary Supplement Health and Education Act of 1994 (DSHEA), the manufacturers are responsible for ensuring the safety of dietary supplements before they are marketed. The industry derives much of its demand from growing health awareness, ageing population, consumer spending, and nutrition trends. Bringing out innovative products, effective merchandising and competitive pricing determines the manufacturers profitability. Supplements are sold via supermarkets, drugstores, Internet, mail orders, health food stores, and by direct sellers. KEY GROWTH DRIVERS OF THIS INDUSTRY There are various factors, which govern the growth of the medical and healthcare industry. Some of the key factors are: Continuous investments in research development has resulted in increased productivity and better quality of drugs, medicines, medical instruments, hospital equipment, and other medical supplies used in medical industry. Provides employment to large chunk of human population. United States of America has the largest workforce i.e. one in every 11 US residents employed in the health care business. Increased costs in the medical treatment in the developed nations have driven patients to migrate to Asian countries. Rise in ailments among the ageing population especially in developed nations has led to the increase in demand of variety of drugs or medicines. Innovative techniques of drug discovery and drug development, new cures and treatments, gene testing for insurance, genetic predictions of disease and related issue, human cloning and reproductive technologies are the other key drivers of the medical industry. FUTURE PERSPECTIVE OF THE INDUSTRY The future perspective of medical industry seems to be immensely bright and encouraging for this industry in terms of the expected surge in global demand and upsurge in investments. Several trends such as globalization, continuous investments in research and development, newer techniques of drug development and discovery, product proliferation, mergers and acquisitions are the key drivers of this industry. Increasing corporatization of Private Healthcare in the backdrop of a growing and affluent middle class is an emerging trend that has been pushing the growth of this industry. Health Insurance and Medical Tourism are the other significant trends, which are governing the global healthcare and medical industry. Most of the nations are now emphasizing on the accreditation of medical professionals so as to ensure legitimacy of the services provided by them. Robust advancement in the field of information technology will allow critical medical data to be processed and transferred quickly over larger distances, thereby saving time of both the patients and physicians in the speeding delivery of treatment. THE INDIAN HEALTHCARE MARKET India Spends US $ 22.7 Billion On Healthcare HEALTHCARE MARKET (2005 VS 2025) Healthcare is the third largest growth segment in India THE CURRENT STATUS OF HEALTHCARE Out of pocket semi-urban and rural expenses higher than Urban DRIVERS OF GROWTH Increasing health awareness, Increasing spends on health Health Insurance penetration Increasing disease burden lifestyle diseases Awareness of healthcare and preventive care Employer provided healthcare Community based health plans INDIA PREFERS PRIVATE PROVIDERS Private expenditure as % of total expenditure on health : 82.7 (2004) MAJOR PLAYERS Healthcare services is highly unorganised segment in India ABOUT HIMALAYA The Himalaya Drug Company was founded in 1930 by Mr. M. Manal with a clear vision to bring Ayurveda to society in a contemporary form and to unravel the mystery behind the 5000 year old system of medicine. The Himalaya Drug Company is a leader in the Indian phyto-pharmaceutical (Ayurvedic) products ever since its founder M Manal, while visiting Burma in 1930, discovered how elephants were pacified and developed the worlds first anti-hypertensive drug, Serpina. It offers a wide range of pharmaceutical, personal care, consumer and animal health products. Over 300,000 doctors around the globe have endorsed Himalayas products and consumers in over 70 countries rely on Himalaya for their health and personal care needs. The company has pioneered the use of modern science to rediscover and validate the secrets of Ayurveda, the centuries-old Indian system of medicine. It employs cutting edge-technology to create pharmaceutical-grade ayurvedic products. Himalaya is dedicated to providing the highest quality and consistency in herbal care products and the company was also awarded the ISO 9001-2000 certification in 2003. Himalaya has always focused on developing safe, natural and innovative remedies that will help people live safe and healthier lives. Himalayas history is one of innovation through research. The company believes that ideal healthcare system lies in the synergy in between ayurveda and modern science. Himalayas constant endeavour is to create innovative products that satisfy the health and personal care requirements of contemporary living. VISION To bring Ayurveda the source of natural medication, to the society in a modern-day form and to untangle the mystery behind the 5000 year old system of medicine. MISSION Establish Himalaya as a science based, problem solving holistic brand with its source entrenched in the ancestry of nature and characterized by trust and healthy lives. Not just consider the local markets but also broaden their horizons across regions (worldwide) with a long term in-depth approach, by adopting the highest ethical standards at each step. Value, consider and utilize the inputs of all the stakeholders of the Himalaya family to garner the seed to shelf policy. The focus is on adopting eco friendly practices to support the environment that we live in. The employees are expected to support the Himalayan promise of exceeding consumer expectations each and every time. PRODUCT SERVICES Himalayas products can be broadly classified into 3 main ranges viz. Healthcare Health maintenance, eye care, skin care, cardiac care, immune booster and cough control Personal Care Health care, oral care, hair care, skin care and baby care Animal Health Daily care products for sensitive cats and dogs Each of the products under the categories mentioned above are ayurvedic and have no side effects after use. Constant innovation has been the mantra of the management at Himalaya. Himalaya has had some exceptional innovative products in its product offerings that has helped it grow in stature. Some of the most successful innovations that have helped Himalaya become the leaders in Herbal Healthcare are as follows; Serpina Derived from the plant serpentina. It was a natural tranquiliser with anti-hypersensitive properties. Was the world first natural hypersensitive medicine launched in 1930. Liv. 52 An apt example of innovation at Himalaya. The RD department was given the job to come up with a natural remedy that improved liver function as that was the main concern of people then in 1950. The team came up with a natural medicine that became the hallmark of innovation. Today, 1 billion tablets and 13 million syrup bottles of Liv. 52 are sold annually across the globe. Bonnisan A sweet tasting natural paediatric digestive tonic introduced in 1972. Soon after launch it became the leading brand in its category and today is Indias number 1 paediatric digestive product. On further research in Malaysia, Bonnisan also helped cure the long standing asthama problems in several preteens. Reosto A unique herbomineral preparation that slows bone loss and strengthens bone. The plant hormones that are present present in Resto influences the bone formation and also minimizes the risk of fracture cased by osteoporosis. Menosan It is an ideal alternative to Hormone Replacement Therapy. Menosan helps women during the menopausal and post menopausal stages. The plant derived hormones i.e. phytoestrogens are completely risk free and help women cope with the menopausal discomforts and mood swings. PureHands A herbal sanitizer that kills 99.9% of the germs and prevents infection. The germicidal action on Neem, freshness of lemon and softening action of hrivera has helped this product gain acceptance in the market. Himplasia A product that was launched in 2002 to help aged men deal with the prostrate problems. This is a natural product with no side effects and men could start taking this medicine early and hence restrict the growth of the prostrate. Hair Loss Cream This product helps reduce hair loss, stimulate hair growth, increase hair thickness and improve tensile strength of hair. The regular use of this product lead to a 20% reduction in hair loss in just 2 weeks. In their effort to do something good for the society, Himalaya has also forayed into many community services and corporate citizenship programs, which are a part of their corporate social responsibility. This has been broadly classified into Health, Education, Community and Environment. Himalaya has constantly been investing in Training, Education and community welfare projects. They have taken the global cultivation practices, contract cultivation techniques and rain water harvesting techniques to the farmers. Partnerships with companies like Shristhi Special Academy (NGO) and IDEI has helped them walk an extra mile towards community services. GLOBAL PRESENCE Himalaya has grown from being an Indian Ayrvedic brand to a global player with its products being well accepted in more than 70 countries. It has a sound base in USA, Middle East, Europe and Asia and has been diversifying its base rapidly. Himalaya went onto instituting a global company in the name of Himalaya Global Holdings Ltd. which is a parent company of the Himalaya Drug Company worldwide. The company has its offices strategically located in 7 regions through which they reach across to 71 countries. One of the offices in Bangalore (India) extensively looks into the pharmaceutical operations for India, Russia and Asia Pacific while another office in Bangalore looks into only the consumer products. They have their other offices in: Europe Latvia, Middle East Dubai which also caters to the South African region U.S.A. Texas Houston which caters to USA, Canada, Mexico, South America and the Caribbean Singapore This office caters to East Asia and South Pacific Johannesburg This office caters predominantly to South Africa HIMALAYA NEW INITIATIVES Himalaya has come up with State of the art Retail Outlets that cater to only Himalaya Products. This is a strategy adopted by Himalaya to entice customers to buy more Himalaya products. This chain of exclusive Himalaya stores is a retail strategy adopted by the company to increase the accessibility, visibility and enhance the consumer shopping experience. In the fiscal year 2006, Himalaya has 92 exclusive retail stores and the number has been increasing ever since. These retail stores also act as crucial information centers where the customer queries are answered by trained managers. Also, these outlets are electronically linked to a Customer Relationship Management (CRM) Cell, which is assisted by a team of medical doctors who respond to specific customer health queries. Customer Interaction Management Himalaya outsourced the entire integration project to a company called Talisman. CIM has helped Himalaya respond to the queries from the customers, doctors and distributors. The main advantage of outsourcing CIM was that they got the module up and running in 2 weeks. Hence, all the queries were catered to and the expertise of Talisman helped them build and strong and fool proof CIM. Also, the work load has been reduced as the primary scanning is done by customer service representatives of Talisman and then the calls / emails are forwarded to the in-house people.

Stocks Essay -- Business, Investment, Portfolio Information

In this study, we would measure an investor’s experience as closely as possible. Therefore, in a portfolio formation, we assume an investor who follows reported insiders trading information and at the end of each month, he forms his portfolio by including all stocks that have been traded by insiders in the same month. After that he gives equal weights to each stock in his portfolio. He keeps each stock in his portfolio for X months following insiders’ trades. Furthermore, he rebalances his portfolio every month to drop all stocks that have completed X months in the portfolio and add all stocks that have been just executed. For example, if X equals to three, the portfolio of January 2008 includes all stocks with insiders’ trades in November 2007, December 2007 or January 2008. There is higher change for multiple observations on the same firm in the portfolio that occur within X months of the initial observation, for example, an insider buys stocks of firm B in January 1, 2007 and another insider buys stock of firm B in March 1, 2007. Hence, in the March 2007 portfolio, firm B will have double weight in the portfolio compared to other firms. To overcome this problem, we would consider a number of firms in a portfolio not a number of trades. By following a number of firms in the portfolio, we would provide equal weights to each company, not each trade. The measurement of performance of the portfolio A central empirical issue to measure the performance of any portfolio condition on any event is to control all other factors that may produce excess returns except a particular event. Therefore, we require a model that seems to capture much of the cross-sectional variance in average stock returns. (Fama and French, 1998). We... ...ion model would be ã€â€"IAbã€â€"_bt-ã€â€"TAã€â€"_bt=ÃŽ ±_ +ÃŽ ²(R_(m,t)-R_(f,t) )+ÃŽ ¨Ã£â‚¬â€"SMBã€â€"_t+ã€â€"ÃŽ ³HMLã€â€"_t+ÃŽ »Ã£â‚¬â€"MOMã€â€"_t+ ÃŽ µ_t (7) In similar way, to test the extent to which insiders’ sell of intangible assets companies earn less profit than those in tangible assets, we would follow equation (8). In the equation (8), the dependent variable is the difference between the calendar –time portfolio return of tangible assets and intangible assets(ã€â€"TAã€â€"_s-ã€â€"IAã€â€"_s). For example, for Jun 2007 month portfolio, ã€â€"IAã€â€"_s, is equal weighted average return for all intangible assets companies whose insiders were net buyers between January 2007 and Jun 2007 , over ã€â€"TAã€â€"_s is equal weighted average return for all tangible assets companies whose insiders were net sellers between January 2007 and Jun 2007. The regression model would be ã€â€"IAã€â€"_st-ã€â€"TAã€â€"_st=ÃŽ ±_ +ÃŽ ²(R_(m,t)-R_ft )+ÃŽ ¨Ã£â‚¬â€"SMBã€â€"_t+ã€â€"ÃŽ ³HMLã€â€"_t+ÃŽ »Ã£â‚¬â€"MOMã€â€"_t+ ÃŽ µ_t (8)

The Dramatic Effect of El Nino on Southern Californias Seal and Sea Lion Population :: Animals Nature Environment essays Climate

At the beginning of our winter season, El Nino left some dramatic effects on our seal and sea lion population here in Southern California. Since June of 1997, about 6,000 sea mammals have perished on this San Miguel Island, 50 miles off the Ventura coast. This island is home to the largest population of seals and sea lions south of Alaska. Scientists estimate that there are approximately between 85,000 and 180,000 California sea lions breeding on this island and other Channel Islands. There are about 11,000 Northern Fur Seals on San Miguel Island. The adult sea lions go to northern California and British Columbia after they breed, while the pups are left behind around the central coast. In one of the most physical demonstrations of El Nino, oceanic warming drove away much of their food supply: squid, anchovies, herring, and sardines. The pups are spending most of their energy in search of colder waters for their daily intake of 30 pounds of food. Experts in marine biology are strictly observing and documenting the famine, not attempting to rescue the dying animals. They have been conducting studies on this island since the 1960s. Several rescue groups, such as Sea World located in San Diego, were ready to bring back the starving pups. However, the 1972 Marine Mammal Protection Act prohibits them from going to the remote island and disturbing their natural habitat. Experts would rather wait for the mammals to get washed up ashore than to separate a pup from its mother. The goal is to minimize human impacts. Scientists are now trying to learn from the mistakes they made when studying the effects of the 1983 El Nino. There was a research project conducted on the marine ecosystem at the Punta San Juan de Marcona sea lion reserve, a remote point of land on the coast about three hundred miles south of Lima, Peru. The project consisted of an in-depth study of the sea lion and the ecosystem it inhabits; it focused primarily on the behavior of more than fifteen thousand sea lions, the largest sea lion colony in the South American Pacific. Documenting the sea lions living traits for over 10 years, the biologists are also observing behavioral changes produced by El Nino, the same Pacific current that altered oceanic conditions. When El Nino dampens the point in warmer water, the sea lions' prey swims deeper. Consequently, the pups remain with their mothers longer, until they are able to dive themselves to hunt for food.

What Is Software Defined Radio?

What is Software Defined Radio? With the exponential growth in the ways and means by which people need to communicate – data communications, voice communications, video communications, broadcast messaging, command and control communications, emergency response communications, etc. – modifying radio devices easily and cost-effectively has become business critical. Software defined radio (SDR) technology brings the flexibility, cost efficiency and power to drive communications forward, with wide-reaching benefits realized by service providers and product developers through to end users.Defination of SDR Simply put Software Defined Radio is defined as : â€Å"Radio in which some or all of the physical layer functions are software defined† A radio is any kind of device that wirelessly transmits or receives signals in the radio frequency (RF) part of the electromagnetic spectrum to facilitate the transfer of information. In today's world, radios exist in a multitude o f items such as cell phones, computers, car door openers, vehicles, and televisions.SDR defines a collection of hardware and software technologies where some or all of the radio’s operating functions (also referred to as physical layer processing) are implemented through modifiable software or firmware operating on programmable processing technologies. Benefits of SDR For Radio Equipment Manufacturers and System Integrators, SDR Enables: 1. A family of radio â€Å"products† to be implemented using a common platform architecture, allowing new products to be more quickly introduced into the market. 2. Software to be reused across radio â€Å"products†, reducing development costs dramatically. . Over-the-air or other remote reprogramming, allowing â€Å"bug fixes† to occur while a radio is in service, thus reducing the time and costs associated with operation and maintenance. For End Users – from business travelers to soldiers on the battlefield, SDR technology aims to: 1. Reduce costs in providing end-users with access to ubiquitous wireless communications – enabling them to communicate with whomever they need, whenever they need to and in whatever manner is appropriate. National Defence University Of Malaysia SOFTWARE DEFINED RADIO Name : Hasseler anak Tumas Matriks no : 2120339